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St. Paul 4 color postcard printing An Easy Way To Advertise
Denver Cheap Full Color PrintingIt makes sense regardless of the business you are in to take advantage of 4 color printing. After all, everything does look better in full color. Full color images are more likely to attract positive attention than black and white ones… ..... 4 colour postcards provide an easy method for advertising your products, services and business to the public. In fact, postcards are a terrific method for generating leads inexpensively.
Tip: Is there a way to calculate the size you must reduce (shrink) an Internet image so that it will print the highest quality possible? Reduce the size to 24% of its original size. (Because 72dpi is 24% of the 300dpi resolution you want)
For Example: Internet Image that is 3 inches x 3 inches, at 72dpi You want to shrink it enough to get it to 300dpi for crisp printing 72 divided 300 = 0.24 3 inches x 0.24 = 0.72 inches
Sending full color postcards directly to your current customers and prospective customers is a simple method for marketing your services inexpensively. There are some tricks of the trade however, you can master to make sure your postcard campaign packs the most punch.
Proofing Tips- Should I always Print out a Hard Copy? Most design errors are made because designers are in a hurry and do not print out a hard copy to proof. When you are only looking at your project on the screen, it is very easy to miss mistakes in your printed document. Print it out and look at it. Check for spacing problems, inconsistencies, spelling errors and design problems. And most importantly, if your project is going to be folded then print it out and fold it to see if the items on the page are positioned right on the panels and to see if there are any problems with folding it the way you had envisioned.
Q: What if my image editing software does not tell me the pixel dimensions?
A: Most will, but if not, it should tell you what the resolution is. Then you know the maximum size you can use that image in your layout. It is recommend that images be at 300dpi in their final size in the layout and 400dpi if the images include text. Please keep in mind that resolution and physical dimensions are in direct proportion to each other. If you have an image that is 2x2 at 300dpi and increase its size in the layout to 4x4 the new resolution is now 150dpi. So remember, when you bring an image in to your layout you can shrink it down in size (because the resolution will increase) but you will be limited as to how far you can increase it in size.
Tips For Creating An Effective Postcard Campaign Here are some tips to consider when creating your postcard campaign.
Postcards have to look good, so take some time to design them professionally.
A St. Paul, Minnesota postcard campaign will only benefit you when you offer customers something that encourages their response. You should include a "call to action" when creating your postcard campaign.
Make sure your message is simple, concise and clear so your customer is more likely to read than throw away your postcard.
If you need to, download a template for creating custom postcards for your business.
Consider distributing postcards manually or through free card displays available at many retail outlets and commercial stores or chains.
Choose a suitable print vendor and find out what their needs are with regard to postcard printing, including how much bleed is necessary for color images.
Tip: When using Microsoft Publisher, how do I put images in the background? Publisher uses foreground and background layers. Your work will go on the foreground by default unless you set it to be in the background. You might want to use images or text in the background. Here's how to do it: choose View-->Go To Background. This will take you to the background of the publication.
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