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Commercial printing services Lincoln
Commercial Printing Services BakersfieldSome businesses choose to advertise their products and services in print by sending customers catalogs. If you own a small or large business and have a large inventory of products to offer customers, you should consider selecting a ..... Some businesses choose to advertise their products and services in print by sending customers catalogs. If you own a small or large business and have a large inventory of products to offer customers, you should consider selecting a competent Commercial printing services to help you create a custom catalog for your business.
Tip: Physical dimensions of an image and resolution are in direct proportion to each other. Shrinking the physical dimensions of an Internet image by 4x will achieve decent printing results. (72dpi x 4 = 288dpi)
Some key considerations for your catalog will include the layout and design and the quality printing you select. In most cases you are likely to attract positive attention when you utilize full color commercial printing services.
Q: Tips for the Highest JPEG IMAGE QUALITY
A: Most- Digital Cameras were created primarily for consumers use. This means that the default settings on many cameras are for producing high quantities and not high qualities. The JPEG compression format is capable of completely ruing any image when compression is set too high. Always use the maximum quality settings on your digital camera when taking pictures for print.
Q: Can you explain the difference between RGB and CMYK formats?
A: RGB refers to the primary colors of light: (Red, Green and Blue), that are used in monitors, television screens, digital cameras and scanners. CMYK refers to the primary colors of pigment: (Cyan, Magenta, Yellow, and Black). These are the inks used on the press in "4-color process printing", commonly referred to as "full color printing".
The combination of RGB light creates white, while the combination of CMYK inks creates black. Therefore, it is physically impossible for the printing press to reproduce colors exactly as we see them on our monitors.
Color advertisements are more likely to pop out in a catalog than black and white ads. If you aren't handy with words you might also consider hiring a copywriter to create custom ads for your business. Don't forget to proof these ads before sending the final draft of your catalog to your online print store for printing.
Aside from a company catalog, you might consider other promotional printing materials that may entice new customers. Popular items include company memo pads and calendars for example. Many business owners also include a custom business card on the front cover of their catalog, complete with logo and company slogan. That way Lincoln, Nebraska customers can pocket the business card or keep it handy when they need to order your products on a moment's notice.
Tip: Preferred File Formats for Images? Photographic images can be saved in different file formats. The format of choice is one that does not lose color quality, contrast or file size. TIF or EPS files are examples of lossless file formats. They are designed to print clear and crisp at a resolution of 300dpi at their final size in the layout. JPEG/JPG or GIF files are examples of lossy file formats. They were originally designed for easy file transmission and internet use, not for printing.
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