May 19, 2006
Custom printing in any medium is a great creative way to reach a variety of customers. You have your choice when it comes to printing options. They include:
* Business cards
* Letterhead and stationery
Alone or in concert, all of these forms of advertising are extremely effective in getting your contact information and, in general, news of your business out into the world. When you customize and design your own logo, stamping it on everything through bulk and wholesale printing, you're increasing your sales potential with each run of the printer. And it's so cost effective that it's really hard to turn down. Consider the possibilities:
Business cards Business cards are small enough to be slipped into the hands of a networking agent or a potential client or slid into brochures. Clipped anywhere and easily filed, customized business cards are essential.
Logos Like business cards, it's difficult to run a business successfully without a logo. Create your own or hire a graphic designer or artist to create one for you. Use an online company that offers a step by step guide to designing a logo with their selection of templates, fonts, and colors. No matter what, before you get too far in your advertising campaign, you must create an original logo.
Letterhead and stationery Letterhead and stationery will utilize your logo in order to stamp your brand at the top of all of your correspondence. Clip a business card to the top and there's no way that the recipient will be unable to track you down.
Flyers Post flyers with your logo and reminders of upcoming sales and promotions before big grand openings or special events. They grab attention and serve as a reminder when used in addition to other media.
Brochures Brochures offer a chance to not only imprint your brand but offer detailed answers to questions that a potential customer might have about your products and services.